Mother’s Day Media Alert:
Helping Moms Find Work/Life Balance:
The Mommy Track is 21 and so are we — A Business Model For Good Times & Bad
This mother’s day, two baby boomer moms are celebrating 21 years in business helping women like themselves balance career and family with flexible jobs at top companies.
It’s also 21 years ago that the “Mommy Track” article appeared in The New York Times.
That article was the seminal idea for Flexible Resources, Inc. founded in 1989 by Nadine Mockler and Laurie Young, two “MBA moms,” who were working together at a top NYC ad agency and were disheartened when they were unable to obtain any type of flexible scheduling once their first children were born.
Today, Nadine’s and Laurie’s first-borns are in college, and in their two decades in business, they have helped not only boomers, but also women of Gen X, Gen Y, and now Millennials, achieve work-life balance.
Nadine and Laurie, authors of “The End of Work As We Know It,” are two of the nation’s leading experts in workplace flexibility. They have credibility other lack because they have worked on the front lines of this issue for more than two decades.
Having placed thousands of women in flexible positions at companies they know what it takes to break through corporate barriers to flexibility. They know that bottom-line concerns take precedent over ‘family friendly’ policies, and thus have been the most successful company ever at not merely preaching flexibility, but initiating practical applications for flexible professionals at companies large and small, companies like:
Starwood Hotels, Novartis, Aetna, Unilever, Kraft Foods, Dannon, Schick, L’Oreal, Revlon, Diageo, Cendant Mobility, Greenwich Financial, Pepperidge Farm, AT&T, Bayer Diabetes Care, and many more.
Nadine and Laurie are two bright, articulate, energetic, and attractive women who can talk about what young moms of today want and how things have changed - and not changed - in the 21 years since “The Mommy Track” became part of our work-life equation.
To interview them for a fresh, insightful look at moms this Mother’s Day, contact:
Redbird Communications,
Joyce Fredo
203-968-0786
jgfredo@optonline.net
Tags: Mother's Day 2010
